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Here’s How The New “Pay-Per-Show” Model Will Kill Your Practice

By February 12, 2021February 24th, 2021No Comments

If you’re getting hammered with this ” We Guarantee 400 Patients in Next 30 Days” Ads… These shady folks have found a new “pitch” that will…

COST YOU THOUSANDS…
& RUIN YOUR REPUTATION…

Here’s what you need to know:

1) Adopt a new model:

Like a lot of businesses, when the pandemic hit a lot of these Agency’s lost their shorts. Because of that the grounds were setup for 1 of 2 things to happen…

Option 1: Innovate and find new ways to help your docs get results. (That’s what a few of us did)

Option 2: Come up with a “New Guarantee”… a “Hey, we’re in this with you…” approach.

When all the while they know…

2) You do pay BIG up-front costs!

In most cases these folks are charging setup fees into the thousands!

In fact, I know of one such company that was charging 5K to setup an account… And what’s even crazier…

PEOPLE WERE PAYING FOR IT!

So sure, they may not charge an up front retainer, but don’t think for a second they are in this thing because they care, or because they are invested in your results, or any of that B.S.

Which leads me to #3.

3) Your Ad Spend is not their problem…

So the big one here is your ad spend. If you don’t know, you’re still required to pay for your Ads to run which makes sense. But here’s what they don’t tell you…

Whether your lead costs $20 or $200 does not matter to them! Even if they tell you that would never do that.. (I’ve heard stories)

You still pay the lead costs, then you pay them another $109 when the chat bot gets a person to come in for their appointment.

This can take your marketing costs well above what they ever were before.

So be careful.

SO WHAT CAN YOU DO?

I’ve never been the kind of person to listen to what everyone else is doing…

I only listen to my customers… ONLY!

And the truth is, during the COVID debacle I completely changed my model too!

But instead of seeing what I could do to get more money for myself I focused on these things instead:

  • How could I cut the cost of Facebook Ads down dramatically?
  • How could I offer great customer service even though my prices where going to take a dip?
  • How could i help my customers stop the “agency hiring cycle” once and for all?

And that’s what Patient Stream can do for you.

So here’s what I’m going to do…

I’m going to share some case studies to help you see how real folks are getting results with Patient Stream. These are Deep-Dive Interviews, NOT testimonials.

I don’t like testimonials because they feel contrived and lack a lot of detail about where success is really coming from.

So, do some research and when you’re ready…

Setup a demo!

See ya soon.

Sam Carlson
& The Patient Stream Team

Case Study 1: Dr. Luis Del Rio-  This guys has some cool insights into filling a practice with and enrolling Neuropathy Patients. A must listen for anyone in this niche. https://youtu.be/ULZ6HwMkQik

Case Study 2: Michelle Sims- Michelle is one of my favorite people. In this video she shares her processes about how they grew their practice by 30% in 2020 and cut their new patient “Chasing” efforts from 3hrs/day to just 45mins with Patient Stream. Pure Gold here: https://youtu.be/46QF6yPHI1s

Case Study 3: Dr. Suhill Samji- This Doc is doing some really creative things to expolde his practice with our niche specific marketing campaigns. He’s got some ninja tips he shares that have made his numbers explode! This one is fun: https://youtu.be/tTnzW9q0hpQ

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